This Privacy Policy describes how and its affiliates collect, use, share, protect, or otherwise process your information/personal data through our website melaguide.com (hereinafter referred to as Platform).
Please note that you may be able to browse certain sections of the Platform without registering with us. We do not offer any product/service under this Platform outside India, and your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information, or availing any product/service offered on the Platform, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service/product terms and conditions, and agree to be governed by the laws of India, including but not limited to the laws applicable to data protection and privacy. If you do not agree, please do not use or access our Platform.
Collection
We collect your personal data when you use our Platform, services, or otherwise interact with us during the course of our relationship. Some of the information that we may collect includes but is not limited to personal data/information provided to us during signup/registering or using our Platform such as name, date of birth, address, telephone/mobile number, email ID, and/or any such information shared as proof of identity or address.
Some sensitive personal data may be collected with your consent, such as your bank account or credit or debit card or other payment instrument information or biometric information such as your facial features or physiological information (to enable certain features when opted for, available on the Platform), all in accordance with applicable law(s).
You always have the option to not provide information, by choosing not to use a particular service or feature on the Platform. We may track your behavior, preferences, and other information that you choose to provide on our Platform. This information is compiled and analyzed on an aggregated basis.
We also collect information related to your transactions on the Platform and such third-party business partner platforms. When a third-party business partner collects your personal data directly from you, you will be governed by their privacy policies. We request you to read their privacy policies before disclosing any information.
If you receive an email or call from someone claiming to seek personal data like debit/credit card PIN, net-banking, or mobile banking password, please do not provide such information. Report it immediately to the appropriate law enforcement agency if you have already disclosed such information.
Usage
We use personal data to provide the services you request. To the extent we use your personal data for marketing, we will provide you the ability to opt-out. We use your personal data to assist sellers and business partners in handling and fulfilling orders, enhance customer experience, resolve disputes, troubleshoot problems, inform you about offers and updates, and customize your experience.
We may also use your data to detect and protect against fraud or other criminal activity, enforce our terms and conditions, conduct research, and as described at the time of collection. Access to products/services may be affected if permission is not granted.
Sharing
We may share your personal data internally within our group entities and affiliates. These entities may market to you unless you opt-out. We may disclose data to third parties like sellers, logistics partners, and payment service providers to provide access to services and comply with legal obligations.
Personal and sensitive data may also be disclosed to government agencies if required by law or in good faith to respond to legal processes. Additionally, data may be shared to enforce our policies or protect public safety.
Security Precautions
We adopt reasonable security practices to protect your personal data. While we use secure servers, transmission of information over the internet is not entirely secure, and there are inherent risks. Users are responsible for safeguarding login and password information.
Data Deletion and Retention
You can delete your account through your profile settings on the Platform. Account deletion results in the loss of all related information. Pending grievances or claims may delay deletion. Anonymized data may be retained for analysis.
Your Rights
You may access, rectify, and update your personal data through the Platform’s functionalities. You may withdraw your consent by writing to the Grievance Officer, though withdrawal may restrict access to services.
Changes to this Privacy Policy
Please periodically review this Privacy Policy for changes. Significant updates will be notified as required under applicable laws.